HUMAN
SOUND
Overview
Humano Sound is a vinyl-centered DJ series that’s grown to 188.7K+ subscribers and 13M+ views in just over a year. As producer and marketing lead, I drive talent curation, partnerships, production, and social strategy.
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Project Vision
Launched in early 2024, Humano Sound is an extension of Humano Studios, a full-service creative production house dedicated to crafting compelling social and editorial content. Rooted in analog media, community, and artistry, Humano Sound brings vinyl culture to the forefront, offering a platform where curated DJ sets connect with audiences worldwide. What started as an experimental passion project quickly turned into a global movement, proving that analog storytelling still resonates in the digital age.
My Role
As a producer and marketing lead, I’ve helped shape Humano Sound from concept to execution, overseeing:​​​​​
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Talent & Curation – Sourcing and booking DJs that align with our creative vision.
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Logistics & Operations – Managing the end-to-end production process, ensuring seamless execution.
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Partnerships & Growth – Collaborating with brands and industry leaders to expand reach and impact.
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Creative & Social Strategy – Leading content distribution, engagement strategy, and working directly with the design team on graphics and brand storytelling.
Impact and Outcome
In just over a year, Humano Sound has become a powerful presence in the music space, driven by organic audience engagement and a passion for high-caliber curation.
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Latest Performance Metrics:
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Subscribers: 188.7K+ (Grew by 16K in the last 30 days)
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Total Views: 13M+ â– Watch Time: 4.1M+ hours
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Total Impressions: 230M+
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Average Views Per Video: 85.4K – 255K
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Average View Duration: 18:28 minutes
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As Humano Sound continues to evolve, the goal remains the same—to push artistry forward and keep the culture alive.